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Spanx founder Sara Blakely lives his own version of Sisterhood in the traveling pants.
In a new one Instagram Published Wednesday, April 2, Blakely, 54Revealed that she borrowed her wedding dress to brides in need nine times. Video Montage presented pictures of each of the brides who wear the dress in unique ways and dubbed the “The Story of the Sisterhood of the Traveling Wedding Dress.”
“I love the idea that a dress has different stories to tell you about love and shared sisterhood. It’s a dress filled with good karma. ♡ I know a special tie for every woman who has worn it so far …. Nataly, Julie, Lj, Renata, Carmin, Loren, Stephanie, Jenna and Shellie.
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Blakely announced earlier that she would lend her dress to brides that were affected by the Covid-19 pandemicBut said that the tradition began much earlier than 2020 in her latest Instagram post. Now she hopes to keep the dress to travel to new brides.
Blakely, who founded Spanx in 2000, is not a stranger to help the brides in her life. 2023 she confirmed that she was a bridesmaid 13 times Before she married her husband, Jesse Itzler, at the age of 37.
Now a mother of four continues Blakely to use her brand to raise women’s stories. Blakely previously went viral 2021 to gift their team of mainly women-employees two first-class tickets to a destination they choose.
After sharing his wedding dress history, Blakely handed a call to new brides that are affected by Los Angeles fire fires in 2025 and North Carolina floods In the middle of Hurricane Helene in September 2024.
In addition to Spanx, Blakely also founded SneexA unique brand for sneaker heel design.